More than 80% of people research a business online before buying a product or service. And by 2040, e-commerce will play a role in at least 95% of purchases. Will your company appear in the search results as people research your products and services? If not, you have some work to do, for sure. In…
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When you created your company, what did you set out to do? Did you simply want to sell products and services to make as much money as possible? Or was there something inside you wanting to help people solve their problems? If it’s the latter, the sales funnel approach likely prevents you from feeling good…
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A well-crafted website allows you to connect with your customers and help them solve their everyday problems, like: No matter what questions your customers have, your website will be there to provide the answers and aid in the buyer’s journey. But how do you get your website in front of those customers whenever questions arise?…
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